Instagram Stories Will Soon Have A ‘Donations’ Sticker
At the beginning of the month, it was discovered that Instagram was working on a new Quiz sticker for Instagram Stories that would allow users to further engage with their followers. Now, just a few weeks later, screenshots have surfaced, showing that the Facebook-owned photo/video sharing app is working on expanding the set of tools and options that are available in Instagram Stories.
Earlier today, Jane Manchun Wong shared a screenshot showing a new Donations sticker in the Instagram Stories sticker tray. Based on the screenshot and additional reporting by TechCrunch, the sticker would allow users to search for a non-profit and share a tappable sticker, which then would allow their followers to click through and donate.
Overall, the feature seems a lot similar to Facebook’s current donations feature, which has raised over $1 billion since its launch. Given the current success of it, bringing a similar feature to Instagram and its 1 billion users, is a no-brainer.